Friday, June 8, 2012


With the Designer Open House & Arts Trail only two weeks away I decided to take the opportunity to get know some of our contributers a little bit better so I'm very pleased to introduce to you Erica Godfrey - creator of the deliciously quirky, 'environmentally trendy' fashion brand Oddly Enough. Erica's work was first brought to my attenion by Leren Connor of to-be-irreplaceable as another designer who gets their thrills from breathing new life in objects people once regarded as junk. As a blogger, it probably comes as no surprise that I'm a big fan of up-cycling and more and more these days it seems to be cropping up as the fashion buzz-word of the moment so I'm thrilled that Erica has decided to jump on board as we created the Designer Open House  with a view of it being one of the ways we can help promote local creative talent and I would certainly view Oddly Enough as one to watch. She was kind enough to tell us a bit about her self so here she is in her own words:


Oddly Enough makes handmade and up-cycled, gifts and accessories. All items are handmade from odds & ends, we give them new life in one form or another.

Each item has its own individual personality, and is guaranteed to be 100% unique.


My aim is to show the world that with resourcefulness and imagination up-cyled, ethical fashion should not have to compromise on style or more importantly colour! My designs are heavily influenced by the resources available to me, through gathering and hunting for unwanted or unusable stock.


Oddly Enough was born as a reaction to waste, responding to the fast changing fashion industry which rids itself frequently of last seasons prints, fabrics and trims. By using traditional craft techniques in new ways and using alternative materials, I turn this waste into something new and desirable.

Taking on a new aesthetic; 'Pop Vintage' our new collection combines garments and accessories incorporating up-cycling and re-use.

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